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No longer "The New American Motorcycle"
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Teach
Posted 2010-03-07 6:15 PM (#54572 - in reply to #52561)
Subject: Re: No longer "The New American Motorcycle"


Visionary

Posts: 1344
100010010010025
They could NOT have picked a worse slogan in my opinion.
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HLUSN8
Posted 2010-03-08 5:08 PM (#54658 - in reply to #54572)
Subject: Re: No longer "The New American Motorcycle"


Bar Hopper

Posts: 14

Location: Quad Cities, IL		Agreed. The New slogan which is officially "Fuel It" according to recent announcement and press releases. Don't like it.

My first thought in today's economy was Gas-gussler. Not so much, but I couldn't help thinking how HD may use that to their marketing advantage....i.e. Why Fuel It, when you can Ride.

I guess "Fueling the Passion" might come to mind from the new slogan, but I would have liked that better.

Victory - Fueling the Passion
Victory - American Made & Still here
Victory - Going places
Victory - Making the other American Motorcycle sweat
Victory - Winning one battle at a time
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